The TTE Steering Expert Committee
The Steering Expert Committee is voluntarily formed by a distinguished group of leaders from various Asia-Pacific economies. The committee is dedicated to guiding the strategic vision and practical implementation of the Three-Tier Trust Ecosystem. The WTA welcomes contributions from subject matter experts. We invite you to register here.
Data builds the foundation, compliance forges trust, driving seamless flows, and creating value. 数据筑基，合规铸信，驱动流通，创造价值。
”I am committed to fostering resilient cross-border trust mechanisms that empower transparent digital trade across our region.”
- Australia: Vivian Zhou, Karlsgate Co-Founder
”I am committed to fostering resilient cross-border trust mechanisms that empower transparent digital trade across our region.”
- China: Xian Tao, Secretary-general of Shenzhen Credit Promotion Association
”Our focus remains on driving the 'research first, pilot breakthrough' methodology to turn consensus into actionable reality.”
- China: Zhang Xihui, Director of the Shenzhen Institute of Standards and Technology (SIST)
”We don't rewrite the rules. We bridge them—through compliance, into trust, for data.”
- China: Dr. Wang Qinglan, Head of Compliance, Shenzhen Data Exchange
Committee Members (Alphabetically by Economy):
”Pioneering the 'One Assessment, Multiple Certifications' framework will fundamentally streamline global data governance.”
- Hong Kong: Joseph Yuen, Chairman of Hong Kong Federation of E-Commerce
”We aim to empower e-commerce ecosystems by championing accountable trustmarks that resonate with consumers and businesses alike.”
- Malaysia: Representative from CyberSecurity Malaysia, Expert Representative
”Securing the digital economy through robust, interoperable frameworks is paramount to our shared regional prosperity.”
- Singapore: Ramesh, Executive Chairman of World Mark Resources
”Connecting trusted merchants through a recognized network is the key to accelerating digital economic integration.”
- Dr. JJ Pan, WTA General Secretary
The committee is actively supported by the WTA General Secretary, under the strategic leadership of Dr. JJ Pan, alongside Ms. Wang Qinyan and Mr. Nont Chandavasu (Thailand). Together, they ensure the seamless coordination of regional initiatives and capacity-building programs, driving the organization's core mission forward.
”Establishing robust trustmark frameworks builds consumer confidence to unlock cross-border digital trade.”
- Nont Chandavasu, WTA Program Manager
WTA x TTE
A strategic partnership to build a globally recognized, market-oriented cross-border data flow compliance ecosystem.
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